Kim Kardashian sells masks through her fashion company Skims due to the coronavirus pandemic. Kim’s business is very avant-garde and in addition to creating clothing for women of different sizes, it also embraces an issue with which many women of color have struggled – nude color. When a product is called “naked” or “flesh color”, it is often the color of the Caucasian skin. This has been one of the hidden forms of racism that permeates American society. Many people who identify as white have probably never thought twice before going to a store and buying a box of dressings or a pair of nylon stockings called “nude” or “flesh” where the product was peach colored. However,Kim Kardashian Is Selling Seamless Skims Face Masks For The Coronavirus Pandemic
Kim has solved this problem with its Skims products and its new range of facial masks is available in “nude” but in a wide range of “nude” tones and shades. Face masks are available in five “nude” shades, including sand, clay, sienna, cocoa and onyx.
You can see a photo with the face masks that cost $ 8 each each below.
Skims shared a video of a series of models wearing different colored masks. You can see the video with the following caption below.